Andre Russell Joins AFSUG Board of Directors as SAP Representative


2 April 2024, South Africa – The African SAP User Group (AFSUG) proudly announces the appointment of Andre Russell as the newest addition to its Board of Directors, representing SAP. With an esteemed career spanning over two decades and a wealth of experience in IT, telecommunications, and software development, Russell, who is currently Director: S/4HANA RISE Centre of Excellence at SAP Africa, brings a unique blend of strategic vision and operational expertise to the table.

Andre Russell – appointed on AFSUG Board as SAP Representative.

“We are thrilled to welcome Andre Russell to the AFSUG Board of Directors,” Duke Mathebula, Chairman of AFSUG. “Andre has previously collaborated with AFSUG and is an advocate for the work of the User Group Community. His addition to the board will be invaluable.” Mathebula continued, “We express our sincere gratitude to SAP Africa, especially SAP Managing Director Kholiwe Makhohliso, for the continued sustained collaboration with our user group. Their commitment ensures strong SAP representation on our board, fostering effective collaboration.”

Russell’s professional journey underscores his commitment to driving transformative change and enabling organisations to achieve meaningful business outcomes. Working closely with customers, he has cultivated a reputation for his ability to deliver strategic initiatives that yield quantifiable results. His collaborative approach, coupled with his deep understanding of SAP solutions, has positioned him as a trusted advisor to businesses seeking to leverage technology for competitive advantage.
“At the core of my professional ethos is a dedication to empowering organizations to thrive in today’s dynamic landscape,” said Russell. “I am honoured to join the AFSUG Board as the SAP Representative and look forward to collaborating with industry peers to shape the future of SAP user engagement across Africa.”

Russell’s diverse skill set encompasses sales management, market research, business modelling, event management, and the cultivation of strategic partnerships for sustainable growth. His energetic demeanour, coupled with his inspirational leadership style, has earned him admiration within the industry.
As the new SAP representative on the AFSUG Board of Directors, Russell is poised to contribute his expertise towards advancing the organization’s mission of fostering collaboration, knowledge sharing, and innovation within the SAP community across Africa.

For media inquiries or further information, please contact:
Amanda Gibbs, CEO African SAP User Group – | Cell: +27 82 926 3027

About AFSUG:
The African SAP User Group (AFSUG) is an independent, non-profit organisation that represents SAP customers and partners across the African continent on a networking platform to connect, create and collaborate content and sharing of SAP knowledge. AFSUG aims to facilitate collaboration, knowledge exchange, and best practice sharing among SAP users, enabling them to maximize the value of their SAP investments and drive business success.